World-renowned retired soccer celebrity David Beckham (center) watches Manny Pacquiao fight Brandon Rios at the Venetian Macao in November. (Image: Reuters/Tyrone Siu)
It should be nice to be so famous, so adored, you could pretty much sell any such thing to anyone for any cost. And not he needs the money with an estimated net worth of $300 million, but such is the situation for iconic retired soccer star and universally recognized hottie David Beckham a guy who’s therefore saturated in the celebrity galaxy he and wife/former Spice Girl Victoria had been on the short list to attend Prince William’s wedding, after all.
Now Beckham appears to have carved a niche for himself as a sort of mercenary promoter for hire, and the latest taker is Las Vegas Sands Corporation, which is making use of Beckham’s charm, visual appearance and worldwide adoration to promote their gambling enterprises in both Singapore and Macau.
While there’s no word on what kind of fee Beckham commands for this sort of thing that could include anything from being seated front and center at a Manny Pacquiao Brandon Rios battle at the Venetian Macau to attending a Marina Bay Sands charity event in Singapore we can imagine he doesn’t work for cheap these days.
Beckham might not really have to do much but show up and get TV coverage, but for Sands, it’s still a good deal. The casino operator that is largest in Macau continues to be stymied by mainland Chinese advertising prohibitions, which forbid any casino promotion or gambling whatsoever. So Beckham’s videogenic apperance combined with the huge popularity of soccer in China are ways to get their four Macau properties more exposure.
‘He was involved with our very Sands that is successful for community festival. His participation inspired the young people he met with also the area charities that benefited from his generosity,’ said George Tanasijevich, Marina Bay Sands’ president and chief executive officer.
‘[Beckham can help us] as we aggressively explore opportunities to further expand our presence in Asia,’ included Sands president and CEO Michael Leven in a granted statement.
Upscale and Debonair Is A Good Fit
Beckham is really a natural fit for Sands; along with his rugged, yet refined good looks and aura, and name recognition that seems to cross all many years and nationalities, he’s an instant media-grabber at any event. With Marina Bay touting itself as having the entire world’s casino that is largest inside a posh integrated resort which includes high-end shopping and restaurants, and the Venetian Macao being promoted as Asia’s largest gaming and activity center, a globally recognized name and face like Beckham’s would appear to be a perfect match for his or her have to be seen and covered regularly and in all media.
At the top of all that, Beckham himself a father of four with wife Victoria seemingly have a rapport that is natural kids, which is good for general public relations and community feel-good stories.
In November, the superstar met with 100 kids during the Venetian Macao, where he posed for photos using them; the kids represented many different charitable teams, through the Macau Special Olympics to the Association of Rehabilitation of Drug Abusers of Macau. Following the pictures, Beckham gave an hour-long interview to an eager press contingent.
Sands Corporation says they also plan to make use of Beckham to advertise their dining and luxury shopping outlets at their casinos that are various. Beyond that, the company isn’t saying much about how their partnership with Beckham will unfold down the line, and neither is Beckham himself.
Want to Spend New Year’s Eve in Vegas? Bring Plenty of Cash
Las Vegas is always a spectacle on New Year’s Eve, having a massive Strip-wide pyrotechnics display.
Next to possibly New York’s Times Square, nowhere within the global globe states ‘New Year’s Eve’ like Las Vegas. In city that’s built on booze, intercourse and gambling, whom doesn’t want to bring in 2014 in which the party never stops?
Naturally, that is what the Las Vegas Convention and Visitors Authority (LVCVA) is counting in, because in Las vegas, nevada, New Year’s Eve is big, big business. This year, LVCVA is expecting some 335,000 wild and crazy revelers to show up, and with them comes an anticipated nongaming revenue of about $213 million, making it very close to last year’s numbers.
Visitors Will Pay Top Dollar
That is still pretty good news, though, in accordance with LVCVA senior vice president of advertising Cathy Tull. She says that the numbers are still up from two years ago, whenever about 314,000 tourists brought in some $192.6 million in nongaming spending. Naturally, a good quantity of that is liquor, marked up sometimes because much as 2,000 percent per bottle in the fancier nightclubs in city and that is on a normal night, therefore possibly even more for brand New Year’s Eve.
Rooms in hotels are making bank, that’s for sure; with a 98 % occupancy rate over the board and almost all properties will demand a stay that is minimum of nights to obtain in. Room rates are maxed down to boot, and before you even arrive in this gambling mecca if you don’t have your reservation yet, chances are, you are out of luck.
Would like a examine what you are likely in for? Well, a deluxe king over at Mandalay Bay definitely a higher-end Strip home will run you close to $527, before taxation and extras. You can watch the massive city-wide fireworks display while sipping insanely upcharged champagne from the comfort of your own window if you want to go a bit more ‘budget’, you’d be shelling out $409 at minimum for a coveted Strip view room at Planet Hollywood where. a similar scenario over at Treasure Island mid-Strip will run you a mere $386 per night.
Of course, few individuals expect to be New that is spending year Eve couched up within their spaces, and the city makes big bucks on fancy prix-fix dinners, lavishly decked out nightclubs, and headliner entertainment on top of that. Depending in your age groups and exactly what your notion of ‘fun’ is, there is something for everyone.
‘[Our Trump rooftop pool deck] has been very popular,’ said Trump International marketing supervisor Jason Demuth. ‘ Our emphasis is service, so we don’t charge for music or activity on our property. And we have a champagne toast that is complimentary. I think that’s kind of unique.’
Of course, by ‘complimentary’, you are able to usually assume the charge is built in elsewhere in Las Vegas; plus, that is just for the glass that is first who’s got one glass of anything in Las Vegas? For this privilege, you will end up having to pay $334 a night at trump.
Because of the demand and overflow, numerous high-end gambling enterprises off the Strip that typically cater to more of a locals crowd will also be asking dollar that is top their rooms. For example, Station Casinos now better understood by the average man or woman as the initial online poker providers in Nevada via their UltimatePoker.com site is charging $300 per night for a Green Valley Ranch stay or $480 for the elegant Red Rock casino, both far off the Strip. As a result of the valley geography of Las Vegas, visitors will probably remain in a position to see the majority of the primary fireworks, albeit from the distance, of course.
If you want to stay downtown, amidst the neon spectacular that is the Fremont Street Experience, anticipate to dole out $329 at the chi-chi Golden Nugget or $200 at the not-so-much Golden Gate. Also the budget properties in town will milk you dry: a South Las Vegas Strip Super 8 Motel wishes $322 total for a minimum that is two-night while the same deal at a Best Western on Paradise ( the street on that the Convention Center sits) will run you $387 for the two nights. And almost all of these properties were already offered out by mid-December.
As for entertainment, there’s whatever you want, from high-brow to low-brow, and everything in between. Downtown’s elegant brand new arts center, the Smith Center, features squeaky-voiced singer Kristin Chenoweth for a New Year’s Eve songfest starting at 9 p.m., with tickets operating about $60 each. The flashy Fremont Street Experience more of an alcohol than champagne crowd overall will host a Downtown Countdown by having a selection of headliners, including bad kid Vince Neil and Papa Roach; tickets are $40.
Several normally planned casino headliners will merely make more on New Year’s Eve. The just-opened Britney Spears show ‘Piece of me personally’ would be going at Planet Hollywood, as will Maroon 5 at Mandalay Bay and Bruno Mars at the Cosmopolitan.
Of course, it’s not New Year’s Eve in Las Vegas without the massive pyrotechnics display, placed on with enormous preparation each year by the iconic Grucci family. This present year, you can expect an eight-minute, multi-property run from seven Strip rooftops, from downtown’s Stratosphere up to the Strip’s Caesars Palace, and everything in between.
Keeping Them on Site
The part that is hardest for every property is capturing those precious tourists dollars; to that end, one-upmanship is the name regarding the game. Sufficient reason for brand New 12 months’s Eve hitting on A tuesday this season, most have tried to lure guests in the weekend before for maximum dollar production.
‘They all make an effort to gear to something you can’t get someplace else. Each of the properties is trying to cater activities due to their guests that will keep them on property,’ stated LVCVA’s Tull.
If spending plan is no consideration, for instance, you can wine and dine during the Le that is high-end Cirque Bellagio (of ‘Ocean’s Eleven’ popularity) just for $495 per person; for that, you are going to be dining like Henry VIII himself for a dinner of lobster salad with a truffle vinaigrette, crazy Atlantic turbot, Kobe beef ox tail timbale and a fantasy dessert. Perhaps you imagine that high-ticket cost would include liquor, but you would certainly be mistaken; if you prefer wine pairings with your dinner, tack on another $150 per individual. And keep in mind, with taxes and an anticipated minimum 20 per cent gratuity for everyone you encounter, your bill could easily end up pushing the thousand-dollar mark by the time you’re done.
Of course all things considered your partying, you want some room service breakfast delivered the morning after, you can have that too for another staggering fee. But whenever you feel like toast after a evening of hard partying, what is another $100 room service charge, after all?
Melco Crown Sets Apart $340 Million Loan for Philippines Casino
Melco Crown Entertainment is ready to forge ahead making use of their Phillipines casino, City of Dreams, in Manila
Macau-based Melco Crown (Philippines) Resorts Corp. is readying a loan of $340 million to help secure the continuing future of its resorts and casinos number of businesses, MCE Leisure Corp., to be able to expedite the completion associated with the populous City of Dreams Manila integrated resort and casino project.
The loan that is massive been gathered from shareholder MCE (Philippines) Investments Ltd., and will act as a reserve for MCE Leisure in instance the company’s issued senior notes are declined.
‘The shareholder loan is intended to be a back-up facility arrangement also it is presently expected that it’s going to just be used by the borrower in the unlikely event that the senior notes providing composed of P15 billion aggregate principal level of five percent senior notes due 2019, that was priced on December 19, will never be finished,’ explained Melco Philippines in its disclosure to the Philippine Stock Exchange week that is last.
Loans in Place
Melco Crown told the Philippine inventory Exchange that the business would allow the leisure group to borrow the sum from MCE Leisure (Philippines) Corp. which will be guaranteed by Melco Philippines, MCE Holdings (Philippines) Corp. and MCE Holdings No. 2 (Philippines) Corp., every one of that are subsidiaries of the operator that is macau-based.
City of desires Manila the estimated $1.3 billion integrated casino, hotel, entertainment and retail resort is currently under construction by MCE Leisure Corp. in partnership with Belle Corp. and is anticipated to open its doorways midway through 2014.
Belle Corp. is owned by Chinese Filipino billionaire tycoon Henry Sy, whom owns business interests in retail, property, banking and hospitality, among the areas, and it has been nicknamed the Philippines Retail King.
After on the heels of Enrique Razon’s Solaire Resort and Casino which exposed its doors last March City of Dreams Manila would be the second of four integrated resorts and casinos to open in Entertainment City, and will feature 365 video gaming tables, 1,680 slot machines, and a further 1,680 alternative electronic gaming devices for its guests.
Besides the casino side of the resort, City of Dreams Manila is also set to feature luxury resort accommodation and high-end retail outlets, also as a family entertainment center, gourmet restaurants and a nightlife that is exuberant.
Contingency Monies as Backup
The project’s developers are likely to breathe a little easier knowing that the funds are available for capital and debt settlements, details of which are set to be issued at the end of January with only around six months until the expected completion date.
And since Melco Crown is seeking to cover all possible hindrances to the task, making sure money that is enough available if the debt documents fail to yield the expected returns through a contingency plan appears like a smart move if they want the doors to open in schedule as expected..
‘It are money well spent and the end product is going to be many times that,’ stated Lawrence Ho, chief officer that is executive of Crown Entertainment, to reporters.
Since the country’s gambling market generally seems to ever be growing much more popular, the $340 million loan which may be supported with equity according to Melco Crown will undoubtedly come in handy to ensure that City of Dreams Manila lives up to the expectations of the marketplace.